Paypal vs Integrated Donation form

10 Fundraising Tips

1. Start a Blog

If you do not have one yet, create a blog that is regularly updated with fresh and insightful information. This allows you to have donors and prospects coming back repeatedly to you for new information. Write fresh and relevant stories about your organization, but also topics related to your overall mission or work, which may be in the news.

2. Make Your Donate Button Stand Out

Online fundraising continues to increase. These days, people are looking for an easy way to support organizations they care about when they are motivated. Therefore, make your donate button very easy to find and make it stand out from the rest of your website. This alone will increase your donations.

3. Ask for the Gift

Don’t be shy. Sometimes fundraisers are afraid to ask. They may tell wonderful stories about the organization and the work it is doing, but they sometimes find it a challenge to close the loop and ask for the gift. Ask, plain and simple. Donors know that organizations need their financial support, and they are expecting to be asked. Make it a point to ask for the gift and remind donors why they got involved.

4. Get On Social Media

Many non-profits, particularly smaller organizations, do not have a Facebook Page. In order for your organization to be where your donors are, you need to have a Facebook page that is updated regularly. And while you’re at it, get your CEO familiar enough with social media that he or she is comfortable tweeting out messages and connecting with people.

5. Leverage Your Board

Oftentimes, organizations are also timid about asking their board to give or leverage their own contacts in support of the non-profit. Staff sometimes worry that they’re already asking too much of board members who are giving their time, but serving on a board is a responsibility. It is very difficult to ask for major gifts, for instance, if your board members are not leading the charge in fundraising.

6. Get a Google Ad Grant

In order to get more fundraising dollars, you need to continually be getting exposure. One of the ways to help you obtain that exposure is by applying for $10,000 per month worth of in-kind Google AdWords, which will help you promote your brand and work. Make sure to review eligibility before applying.

7. Make Multiple Videos

Most organizations invest in videos for their non-profit once a year. However, one of the easiest ways to increase your revenue is by continuously telling the story. Producing short videos that are promoted on your website, social media or in e-newsletters is a sure fire way to stay engaged with your donors and remind them why they support you. Tell the stories of those who are being served by your organization in order to have the greatest success.

8. Have a Sense of Humor

Yes, what you do in the non-profit sector is serious, but sometimes showing your lighter side will pay off in increased engagement and revenue. For example, having fun with campaigns, if done in a respectful and clever fashion can engage supporters and encourage them to ask others to join in the fun. A very recent example is the #IceBucketChallenge.

9. Be Bold and Do Something Different

Doing the same thing year in and year out gets boring. In order to break through, you need to be to do something bold and different sometimes. Figure out a new way to fundraise in addition to the tried and true methods. For example, have a dance-a-thon, a shoe fundraising drive, celebrity auction or a movie night for fundraising.

10. Know Your Donors

Invest in a robust CRM like Sumac that allows you to slice and dice information on your donors when you are preparing for different campaigns and appeals. And, always remember the old fundraising data adage, “garbage in, garbage out”. Make sure your data is regularly updated and “scrubbed” and establish good protocols for data entry.

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Premium Case Management Package

Take your program to the next level by integrating your fundraising.
Includes:

All Basic features:

  • Client profile & case intake definition
  • Complete case lifecycle tracking
  • Resource management
  • Service tracking
  • Email marketing
  • Reporting
  • Communication tracking
  • Workflow management
  • Quickbooks integration
  • Cloud-based access
  • Phone & email support

All Standard features:

  • Specialized Case Management setup (configured for health & social services, transition & emergency shelters, hospice & palliative care)
  • Client registration & intake webforms

Plus:

  • Donor management
  • Donation webforms
  • Pledges & monthly donations
  • Automatic receipting
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  • Event management

Includes: Up to 750 contacts; Up to 5GB of storage capacity
(cloud-based); Up to 13 concurrent users

Need more contacts, storage, or users? Just ask us!

Premium Memberships Package

Take your program further by integrating fundraising.
Includes:

All Basic features:

  • Manage member lifecycles
  • Member & membership tracking
  • Custom membership level definition
  • Email marketing
  • Reporting
  • Communication tracking
  • Workflow management
  • Quickbooks integration
  • Cloud-based access
  • Phone & email support

All Standard features:

  • Membership registration webforms

Plus:

  • Donations & fundraising
  • Donation webforms
  • Pledges & monthly donations
  • Fundraising campaigns
  • Event management
  • Automatic receipting
Includes: Up to 750 contacts; Up to 5GB of storage capacity
(cloud-based); Up to 3 concurrent users
Need more contacts, storage, or users? Just ask us!

Standard Memberships Package

Membership purchases flow from your web forms, through payment processing, and into your database, so there's less effort and less errors.
Includes:

All Basic features:

  • Manage member lifecycles
  • Member & membership tracking
  • Custom membership level definition
  • Email marketing
  • Reporting
  • Communication tracking
  • Workflow management
  • Quickbooks integration
  • Cloud-based access
  • Phone & email support

Plus:

  • Membership registration webforms
Includes: Up to 750 contacts; Up to 5GB of storage capacity
(cloud-based); Up to 3 concurrent users
Need more contacts, storage, or users? Just ask us!

Premium Donations Package

Manage complex donations for planned giving and larger gifts.
What's Included

All Basic features:

  • Donor & donation tracking
  • Email marketing
  • Fundraising campaigns
  • Pledges & monthly donations
  • Event management
  • Receipting
  • Reporting
  • Communication tracking
  • Workflow management
  • Quickbooks integration
  • Cloud-based access
  • Phone & email support

All Standard features:

  • Donation webforms

Plus:

  • Grant Management
  • Major Gift Proposals
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  • Volunteer Management with online signup

Includes: Up to 750 contacts; Up to 5GB of storage capacity (cloud-based); Up to 3 concurrent users

Need more contacts, storage, or users? Just ask us!

Standard Donations Package

Donations flow from your website forms, straight through payment processing, and to your database, so there's less effort and less errors.
What's Included
All Basic features:
  • Donor & donation tracking
  • Email marketing
  • Fundraising campaigns
  • Pledges & monthly donations
  • Event management
  • Receipting
  • Reporting
  • Communication tracking
  • Workflow management
  • Quickbooks integration
  • Cloud-based access
  • Phone & email support
Plus:
  • Donation webforms
Includes: Up to 750 contacts; Up to 5GB of storage capacity
(cloud-based); Up to 3 concurrent users
Need more contacts, storage, or users? Just ask us!

Basic Memberships Package

Manage your members and membership campaigns, engage members, and increasing revenue.
Includes:
  • Manage member lifecycles
  • Member & membership tracking
  • Custom membership level definition
  • Email marketing
  • Reporting
  • Communication tracking
  • Workflow management
  • Quickbooks integration
  • Cloud-based access
  • Phone & email support
Includes: Up to 750 contacts; Up to 5GB of storage capacity
(cloud-based); Up to 3 concurrent users
Need more contacts, storage, or users? Just ask us!

Basic Donations Package

Manage your donations and fundraising campaigns, engage donors, and increase revenue.
What's Included
  • Donor & donation tracking
  • Email marketing
  • Fundraising campaigns
  • Pledges & monthly donations
  • Event management
  • Receipting
  • Reporting
  • Communication tracking
  • Workflow management
  • Quickbooks integration
  • Cloud-based access
  • Phone & email support
Includes: Up to 750 contacts; Up to 5GB of storage capacity
(cloud-based); Up to 3 concurrent users
Need more contacts, storage, or users? Just ask us!

Standard Case Management Package

Pre-configured client management modules fit your exact program and make your administration even easier.
Includes:

All Basic features:

  • Client profile & case intake definition
  • Complete case lifecycle tracking
  • Resource management
  • Service tracking
  • Email marketing
  • Reporting
  • Communication tracking
  • Workflow management
  • Quickbooks integration
  • Cloud-based access
  • Phone & email support

Plus:

  • Specialized Case Management setup (configured for health & social services, transition & emergency shelters, hospice & palliative care)
  • Client registration & intake webforms

Includes: Up to 750 contacts; Up to 5GB of storage capacity
(cloud-based); Up to 8 concurrent users

Need more contacts, storage, or users? Just ask us!

Basic Case Management Package

Manage intake forms and client data securely so data transitions seamlessly from when a case opens to its close.
Includes:
  • Client profile & case intake definition
  • Complete case lifecycle tracking
  • Resource management
  • Service tracking
  • Email marketing
  • Reporting
  • Communication tracking
  • Workflow management
  • Quickbooks integration
  • Cloud-based access
  • Phone & email support
Includes: Up to 750 contacts; Up to 5GB of storage capacity
(cloud-based); Up to 3 concurrent users
Need more contacts, storage, or users? Just ask us!

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